About the Session:

Contrary to everything you’ve been told, your brand has very little to do with you. Instead, the most powerful brands are All About Them, created to resonate with their audiences and compel them to respond favorably. The world’s greatest brands, from companies to celebrities, use this simple secret to create their most successful futures. Spend an enlightening few minutes with brand guru Bruce Turkel and learn how you too can harness the power of All About Them.

Connect with Bruce: